The Importance of Attractive Collateral at Tradeshows

Posted on August 4, 2015

We all know what it’s like to be at a trade show: There are tons of people milling about the exhibition hall, networking and checking out the latest products, service and demos.

Trade shows are the perfect opportunity to create business, make sales and gain exposure for your brand. But with so many companies on hand—and all of them trying to get attendees to stop by their booth—it can be hard to get noticed amongst scores of other similar companies.

Tradeshow Marketing Booth for Transportation IndustryIn order to stick out, your marketing materials and branding have got to be attractive. After all, humans are very visual creatures. We can’t help but like that which pleases our eyes.

As the owner of a business in the transportation industry, you might not have any flashy trade show materials… yet. Let us help you make sure you’re ready to dazzle as trade show season approaches.

From tablecloths to retractable banners with signage to entire booths, we at Create-A-Card are uniquely positioned to help you with your entire tradeshow presentation. With nearly three decades of experience designing marketing collateral for businesses in all areas of transportation—from tour companies to black car companies to luxury ground transportation services—we can help create the materials needed to make your brand shine.

In a trade show environment, you have to first attract potential customers to your booth. You can do that with flashy displays and attractive branding. You’ve then got to clearly and concisely communicate your value proposition, which can be accomplished through targeted literature. Finally, you need to help keep your business fresh in their minds with promotional giveawayschotskies and eBlasts.

If that sounds like a heavy undertaking, you’ve come to the right place. We can help take care of all the heavy lifting for you. That way, when you find yourself on the floor behind your booth, all you’ll have to worry about is telling your brand’s story. We’ll do the rest. View our 20 page brochure by clicking here.

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